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The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
The Good Podcast Co Original
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136. A Filmmaker's Guide to Storytelling + Empathy to Advance Social Good - Cheryl Miller Houser

136. A Filmmaker's Guide to Storytelling + Empathy to Advance Social Good - Cheryl Miller Houser

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136. A Filmmaker's Guide to Storytelling + Empathy to Advance Social Good - Cheryl Miller Houser

Meet Cheryl. This founder and CEO of Creative Breed, is an award-winning filmmaker who now applies her human-centered storytelling to marketing to help brands and organizations drive connection, engagement and action. In fact, she feels so passionately about how story can transform a person that she's leveraging her best tips to help nonprofits elevate their video storytelling game. Tune in and hear her tips for casting and building a narrative story arc.

EPISODE HIGHLIGHTS

  • Cheryl’s story and the journey to where she is today (2:00)
  • Creative Breed: an empathy agency (6:00)
  • Narrative transportation: how to craft a compelling story (6:20)
  • An example of a successful story that activated people in a positive way (14:30)
  • How to create video content on a low budget: it’s not about the production value, it’s about the storytelling value. (19:30)
  • Storytelling ethics (22:42)
  • A powerful moment of philanthropy in Cheryl’s life (30:00)
  • Cheryl’s One Good Thing: everything boils down to our relationships. (36:00)


For more information and episode details visit: www.weareforgood.com/episode/136

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!

Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello


About our Sponsor Givebutter
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Cosmic specializes in designing + building websites that help social impact + climate action organizations build brand awareness, nail their impact story, and turn digital advocacy into real-world actions. Schedule a free 25 minute consultation with, Eric Ressler, Cosmic’s Founder and Creative Director at designbycosmic.com/good



We’re so excited to announce the launch of Fundraising is Funny - a new podcast launching in the We Are For Good Podcast Network with our good friends Lynne Wester and T. Clay Buck.

Subscribe wherever you listen to podcasts, or you can come find them at fundraisingisfunny.com - Can’t wait to see you there. 

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