346. The Habits of an Impactful Digital Fundraiser - Jon McCoy, CFRE, Becky Endicott, CFRE and Caroline Griffin

Welcome back to our Friday Series: The Habits of an Impactful Fundraiser. This week we’re chatting about the ins and outs of digital marketing and user experience with Marketer on a Mission Caroline Griffin who’s breaking down the Habits of an Impactful Digital Strategist. We're bringing tips, case studies and the Do's/Dont's for a modern fundraiser. Caroline’s tips are 🔥+ they’re combined with ample encouragement to be creative, continuously learn, and try new things. Don’t miss it! 

Special Guest
Caroline Griffin, Founder, Marketer on a Mission

Episode Highlights

• Introducing Caroline (1:05)
• The importance of having someone focusing on digital (3:00)
• Habits of an impactful Digital Strategist: Tracking, strategizing and learning (4:20)
• What digital strategists should automate (9:20)
• How to prioritize relationships in this role (13:30)
• Finding look alike audiences and casting a bigger net (15:40)
• Do this/not that for the digital strategist + filling gaps (19:35)
• KPI’s and success indicators that matter (21:55)
• Mental Health Minute (24:40)
• Becky’s One Good Thing for Digital Strategists: Create a content calendar (26:00) 
• How to connect with Caroline (28:05)

For more information and episode details visit: weareforgood.com/episode/346

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We’re so excited to announce the launch of Fundraising is Funny - a new podcast launching in the We Are For Good Podcast Network with our good friends Lynne Wester and T. Clay Buck.

Subscribe wherever you listen to podcasts, or you can come find them at fundraisingisfunny.com - Can’t wait to see you there. 

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