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May 1, 2023
30
Mins
417. Your Email Marketing Masterclass - Katelyn Baughan

417. Your Email Marketing Masterclass - Katelyn Baughan

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417. Your Email Marketing Masterclass - Katelyn Baughan

Meet Katelyn. After working with leading nonprofits and managing multi-million dollar digital fundraising campaigns, she fell in love with email marketing and its power to raise funds and increase ROI. She’s walking us through a mini email marketing masterclass and how to stand out in overflowing email accounts. Tune in as we dive into the marketing channel that has the highest return on investment 📧

💡Learn

  • The importance of email marketing + key KPIs
  • How to start your email list + create value to grow it
  • Case studies of orgs doing email well 

Today's Guest
Katelyn Baughn, Founder, KB Digital

Episode Highlights

  • Katelyn’s story and journey to where she is today (2:20)
  • Tips for starting, analyzing and growing your email list (9:30)
  • Cutting through the noise in crowded inboxes (20:00)
  • Case studies (23:00)
  • A powerful moment of philanthropy in Katelyn’s life (25:00)
  • Katelyn’s One Good Thing: Take a break and rest. (27:00)

For more information + episode details visit: weareforgood.com/episode/417.


Join us at the FREE Responsive Nonprofit Summit!

We’re partnering with our friends at Virtuous to host this year’s Responsive Nonprofit Summit on May 9-11 - and we want to see you there!

We’ll be hosting the conversation stage with 36 epic leaders, past podcast guests and friends you’ve come to love and trust in this community.

Register for free today
!

We’re so excited to announce the launch of Fundraising is Funny - a new podcast launching in the We Are For Good Podcast Network with our good friends Lynne Wester and T. Clay Buck.

Subscribe wherever you listen to podcasts, or you can come find them at fundraisingisfunny.com - Can’t wait to see you there. 

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