Christian Pinkston is the founder and partner at Pinkston PR. He specializes in strategic communications and has an extensive career spanning work with Fortune 100 companies, disruptive tech startups, major international nonprofits, and ministries. Christian is recognized for his expertise in crisis management, brand building, and thought leadership. He is also an elder and has been actively involved with BYX since his college days. When not working, Christian dedicates time to mentoring high school and college students.
Episode Summary:
Jared has a conversation with Christian Pinkston, founder and partner at Pinkston PR. They discuss Christian's unique journey with faith, examining how he confronted his own struggles with authenticity and identity over the last ten years. Christian shares how his initial appearances of success masked a deeper emptiness, ultimately leading him to a transformative relationship with Jesus Christ.
They also explore the professional realm, where Christian provides invaluable insights on the intersection of spiritual authenticity and public relations. He discusses the importance of storytelling in shaping public perception and the ethical nuances involved in managing crisis communications for high-profile clients ranging from tech giants to prominent ministries. Highlighting real-life examples, Christian emphasizes the necessity of humility, transparent communication, and prioritizing the gospel over self-preservation during crises.
Key Takeaways:
Christian's journey from outward success and inward emptiness to a fulfilling relationship with Jesus Christ.
The role of authenticity and integrity in effective public relations and crisis management.
The importance of prioritizing the gospel and God’s glory over self-preservation during crises.
Practical advice for creating an impressive resume, conducting job interviews, and following up effectively.
The significance of daily spiritual disciplines and community involvement in personal and professional growth.
Notable Quotes:
"I mean, it's radically different because I am walking with Him. I'm not pretending to walk with Him." – Christian Pinkston
"A great story can change the world, and that’s critically important if there's integrity and authenticity injected into the equation." – Christian Pinkston
"If you’re attacked, the response is not necessarily to respond or attack back. In fact, I would say rarely is it." – Christian Pinkston
"Having an outside perspective helps you avoid overreacting and unnecessarily amplifying a crisis." – Christian Pinkston
"Being able to articulate why a company is a great fit for you is really intriguing and compelling to me." – Christian Pinkston
Resources:
Visit Pinkston's website.
Book recommendation: Gentle and Lowly
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Produced by The Good Podcast Co.
